Incentives for Early Readers - How to Get people to sign up
You know that in order to make your book successful, you have to have readers. But how do you attract new readers? How can you get people interested in your book launch?
Offering incentives can be a great way to entice people to read your book. You can also collect email addresses in exchange for the incentives, which allows you to promote future books or programs to those readers. Here are some ideas:
Discounts and Special Offers: Provide a limited-time discount or a special price for the book to encourage readers to make a purchase.
Free Sample Chapters: Offer the first few chapters of your book as a free download on your website or through email subscriptions to give readers a taste of your writing style and story.
Exclusive Bonus Content: Create additional content related to your book, such as short stories, character backstories, or alternate endings, and offer them as exclusive bonuses for readers.
Signed Copies: Offer signed copies of your book as a giveaway or a reward for pre-ordering or purchasing during the initial launch period.
Personalized Thank You Notes: Include a personalized thank-you note or a message to readers inside the book, making it feel more special and unique.
Bookmarks and Merchandise: Create custom bookmarks, posters, or other merchandise featuring your book's cover art or quotes, and give them away to readers.
Book Club Guides: Prepare discussion guides or reading group questions for book clubs, making it easier for them to choose your book and engage in meaningful discussions.
Book Swag Contest: Host a social media contest where readers can win book-related swag (t-shirts, mugs, tote bags) by sharing pictures of themselves with your book or posting reviews.
Partnerships with Other Authors: Collaborate with other authors to cross-promote each other's books and offer readers a bundle deal or exclusive content from both authors.
Virtual Author Q&A: Host a live virtual Q&A session or an AMA (Ask Me Anything) on platforms like Instagram or Reddit to connect with readers and answer their questions about the book.
Early Access to Sequels: Promise readers who finish your first book early access to the sequel before it officially launches.
Book-Related Events: Organize virtual events or webinars related to the themes of your book and invite readers to attend.
Dedicated Website Resources: Create a dedicated website or page with additional resources, maps, or illustrations related to your book to enrich the reading experience.
Limited Editions: Consider producing a limited edition version of your book with special cover designs or additional content.
Book Reviewer Copies: Offer free copies of your book to book bloggers, reviewers, and influential readers in exchange for honest reviews.
Remember to clearly communicate these incentives through your promotional efforts, social media, website, and author platform to reach a wider audience and attract more readers to your book. Also, make sure that you deliver what you promise! If you offer something, give it to them!
If you are looking for help with marketing or promoting your book, check out our FREE 90 Minutes to Bestseller Masterclass!
